Writing Literature Review (Chapter 2)

Literature Review is the most important part in a sense that if you get it right, the rest of the research can be completed without any problem. I suggest that whenever, you select the topic, start the literature review first and then later, write the chapter 1. In literature review, you should describe, summarize, evaluate, and clarify the previous studies. Here, you must provide a good list of previous studies which are relevant to your study. For example, if your topic is the effects of social media marketing on the brand image' so your headings will be like this.

Chapter 2: Literature Review
Social Media Marketing
Brand Image
Relationship between the social media marketing and the brand image
Hypothesis and Theoretical Framework
Chapter Summary

As you can see that first you describe the first component of your topic, then the second, and then you refers to their relationship. In other words, first you explain the social media marketing which is first construct of your study. Secondly, you explain the brand image which is the second construct of your study. Then, you will provide previous studies which also studied the same relationships.
After that, you will develop hypothesis and the theoretical framework. The hypothesis should be in line with the research question and the research objectives. For example,
H1= The Social Media Marketing has significant effects on the Brand Image
A general tip is that you can search some previous studies where you will find a lot of similar material which you can use by paraphrasing. Kindly look at the pictures attached for some clarification.

Writing Conclusion, Recommendations, and Limitations (Chapter 5)

Normally chapter 5 include the following headings

Chapter 5: Conclusion, Recommendations, Limitations
Conclusion
Recommendations
Limitations and Direction for Future Research
Chapter Summary

Conclusion:
Here, you quickly revise the objective or research question and then makes the conclusion based on your key findings. The conclusion should answer the 'So What' question. In other words, you answer what your research has achieved and how the findings are helpful or can be generalized.

Recommendations or Implications:
Sometimes you give recommendations in the bullet form. The recommendations should only be based on the findings of your study and match with the literature.
Implications means findings may have implications for certain groups for example individuals, employees, customers, shareholders, government, etc.

Limitations and Direction for Future Research:
here you mention the limitations of the study for example in terms of its scope, its methodology, its sampling issues. Further, you also provide some guidelines for future researcher which can be some new or related areas which remains unexplored in your study.

Chapter Summary:
Here you only summarize the chapter in few lines.

Writing References and Appendices

During writing the project, you keep adding the references in your separate reference file. By the end of writing the full project, now you can look that you have used which references? Mostly, you have to follow certain referencing style. Most universities utilize styles such as Harvard Style, APA and so on. For guideline, we are providing the APA Style here accompanied with the full APA style guideline in attached link.
For Book Reference:
Cochrane, A. (2007). Understanding urban policy: A critical approach. Malden, MA: Blackwell  publishing.

For Article Reference:
Kramer, E., & Bloggs, T. (2002). On quality in art and art therapy. American Journal of Art Therapy, 40, 218-231.

Full APA style guide is attached here.
APA Style Format Guide

In Appendix, you normally provides the survey questionnaire, interview details, or other information which are relevant but not necessary to include in the main project report